Want to snap a selfie with Barack Obama? This new platform gives you VIP access

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Want to snap a selfie with Barack Obama? This new platform gives you VIP access

Too rubbing shoulders with the ex-POTUS, y'all tin also drift a McLaren in the Arctic or party onstage with DJs at Ultra Music Festival, says LivMo founder Kevin Ou.

31 May 2022 06:30AM (Updated: 04 Jul 2022 05:22PM)

It'southward not everyday – and not everyone – that can get access to the old leader of the free world. But through LivMo, a new digital platform offering uniquely crafted experiences, anyone from anywhere in the globe can accept the opportunity to encounter Barack Obama at an interview showcase with the sometime President of the The states (POTUS) in Ottawa, Canada.

The ultra exclusive feel, curated by LivMo's 'Experience Architects', includes a Backstage VIP Reception to come across and snap a photograph with Obama, for a fairly accessible price of South$5,700.

"We're excited most giving people the opportunity to lead a more boggling life through our global experience marketplace," said Kevin Ou, Group CEO of LivMo.

Several years ago, the then LA-based glory photographer was handed an opportunity of a lifetime: To shoot Obama for a campaign.

Recalling the encounter, he said: "Imagine the feel of looking through the viewfinder and telling Barack Obama to motion left or right in social club to capture the perfect shot."

"Information technology's an experience that very few people accept the privilege of, and there were and then many moments similar these in my career where I thought, 'If simply others could be here to run into what I'one thousand seeing, they would admittedly honey this moment'," he added.

"We're excited about giving people the opportunity to lead a more extraordinary life through our global feel marketplace." – Kevin Ou

Also the ex-POTUS, Ou has photographed several of Hollywood's leading men including the likes of Tom Cruise and Johnny Depp, equally well every bit a cord of music superstars like Justin Bieber, P Diddy, Snoop Dogg and Mariah Carey, with his pictures appearing in Rolling Rock, Faddy and People magazine, to proper name a few.

Rubbing shoulders with the rich and famous became a nightly affair and Ou was a fixture on the show business scene along with the famous faces he lensed; at the Grammys, the Oscars, yous name information technology.

Interestingly, though, Ou soon discovered that hidden beneath the creative archetype was an astute businessman with entrepreneurial aspirations.

He co-founded Modern Home + Living magazine with 3 partners and, co-ordinate to Ou, their media empire was worth up to US$600 million (S$827 million) in its heyday. The business concern was eventually sold to a media conglomerate.

VIP Admission

Nigh iii years ago, Ou moved dorsum dwelling house to Singapore after 18 years in the States – xvi in Los Angeles and ii in New York City.

With celebrity contacts intact, he decided to bring to life the idea his entrepreneurial mind first captured behind the viewfinder with the likes of Obama et al.

In 2018, Ou created Jetsetters to cater to the material world-weary upper echelon of society who've been in that location, washed that, and are at present looking to milkshake off their jadedness with extraordinary experiences that volition bestow them with bragging rights bar none.

"If I already accept 10 Birkin bags and 10 houses, buying more stuff doesn't excite me anymore," he said, describing the psychographics behind the motivation to purchase a Jetsetters package.

That said, even with billionaire status, certain privileges may still exist out of achieve, unless Jetsetters brought you behind the velvet ropes. Like a private dinner party with Victoria'south Secret models that Mohamed Hadid – Bella and Gigi Hadid's dad – threw two years ago at Jean-Georges' Three on the Bund in Shanghai to celebrate his daughters walking in the evidence – offered to Jetsettters' sectional members at US$40,000 per head.

With their ability to go higher up and beyond known levels of luxury, information technology'south no surprise that corporate clients turned out to be Jetsetters' biggest customers. "Some of our banking concern partners have said to us, 'Whatever VIP experiences used to be cool a few years agone, you've created a class above that'," said Ou.

Fans at DJ Kygo'south concert in Singapore. (Photo: LivMo)

GLOBAL AMBITIONS

Now, the e'er-dapper 41-twelvemonth-erstwhile entrepreneur wants to offer these exclusive experiences to a global audience with LivMo's ambitious goal of becoming "the Amazon of experiences".

As fabulous equally those high-level experiences were, Ou realised the visitor was missing out on the high volume that mass market experiences could deliver; at lower cost points but still as exciting.

"Effectually the world and across professions, there are and so many of these micro-experiences that people would die to experience," said Ou. "So, we captivated Jetsetters, rebranded it and built a vertical downwards to target the mass market."

"If I already have ten Birkin numberless and x houses, buying more stuff doesn't excite me anymore." – Kevin Ou

Jetsetters and its ability to arts and crafts out-of-this-globe experiences still exist, simply as 'LivMo Plus', catering to HNWIs and corporate customers.

The company made the official pin in September last year and one of its first LivMo experiences was with Norwegian DJ Kygo in Singapore.

In addition to the "run-of-the-mill" VIP package, Ou and his squad created a VVIP tier where concert-goers could enjoy the show from costly sofas with butler service offering food and drink literally but behind the phase, giving them an unparalleled concert feel while helping the organiser monetise an unused space.

Ou, who is also a Samsung ambassador, believes that companies and brands are starting to see the potential of working with his platform to target a new set of customers, and at an unprecedented level. "The by-product of which, is a picayune bit of extra acquirement that they never saw earlier," he said.

"Around the world and across professions, in that location are and then many of these micro-experiences that people would die to feel." - Kevin Ou

BECOMING THE TINDER OF EXPERIENCES

Ou'southward vision to connect people with elevated experiences that button the envelope may just encounter LivMo get "the Tinder of experiences".

"As we're a tech visitor, we can describe on data to see what resonates with audiences, and we're gonna eventually brand using the app as like shooting fish in a barrel as swiping left and right," Ou explained.

The company is also exploring integrating its system with Google Agenda, which will allow the LivMo platform to suggest experiences that coincide with events users have locked in.

One of LivMo's experiences: Globe-trotting a McLaren in the Arctic. (Photo: LivMo)

"Say you've set 'Date nighttime' for Friday. Our system will then go along offering you date ideas to shorten the time-consuming discovery process, while making information technology piece of cake and convenient to book through our platform," Ou said.

The AI-powered platform is built on a CRM system that acts as an aggregator to show users what experiences are available in the specific city, starting with Singapore, and and then personalises the offerings pushed to each customer.

Targeting both B2C and B2B customers, LivMo curates experiences offered by companies, brands or individuals (the creator keeps 90 per cent of the sale while LivMo takes a 10 per cent cutting) too as creates its own through its team of Experience Architects.

Some other experience is partying onstage with DJs at Ultra. (Photo: LivMo)

Given that some experiences may be posted on its platforms by third-party creators, how does LivMo avoid the danger of selling something online that could end up like the failed Fyre Festival, touted every bit a "luxury music festival" that notoriously over-promised and severely under-delivered – despite beingness founded by high-contour entrepreneur Billy McFarland and rapper Ja Rule, and with models like Kendall Jenner and Bella Hadid even driving the social media hype?

"Accountability is very of import considering information technology's very easy to scam by creating simulated stuff. So the curation by our team is very of import," said Ou.

The curation procedure, he explained, goes through several layers of checks and balances to ensure the creator and partners involved in the experience or event are legit.

Partygoers at Ultra Singapore. (Photo: LivMo)

"Creators accept to submit a whole bunch of stuff to us including their business organisation registration or national ID. They besides have to link their LivMo account with i of their social media accounts before they can get verified creators," he assured.

The LivMo team is growing fast. Augmenting its staff of eight in Singapore and four in the Usa, the company is at present starting up a Thailand team.

Besides in the works is the creation of a digital mag to complement the platform and app, plus the development of a digital wallet that customers would be able to use across future LivMo experiences and events.

And then whether information technology's a S$30 parkour grade, drifting a McLaren in the Arctic for S$xix,300 or the ultimate onstage feel partying with Martin Garrix and other headlining DJs at the upcoming Ultra Music Festival for S$68,480, LivMo wants to be your operating system for a life awesomely lived.

"We power life," said Ou.

Want to snap a selfie with Barack Obama? This new platform gives you VIP access

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